Share your feelings
- A new edition of HappyBird is now available at only £79 after our first sold out!
- A simplified high spec 8-inch tablet
- Over a million apps, camera and wifi
- FREE bluetooth pen
- FREE case
- Monthly HappyBird fan festival
- Crowdsourced design
- Highest spec/price ratio in the world!
How to use our Tablet, Pen & Paper?
1. Express your feelings in words and pictures on any paper
2. Your feelings are scanned onto the tablet in real-time
3. Share your feelings with the one you love
Explore your dreams with HappyBird
- Our world’s best price offer for the limited second edition of HappyBird
- Valid till February 9, while stocks last
- Deliveries will be made on a first-come, first-serve basis from March 7 and will end by March 14
IT ALL STARTED DURING THE SOUTHERN SUMMER OF 2013. JACKSON WAS GETTING BORED OF STUDYING LAW, IT WAS BECOMING MORE COMMON FOR YOUNG PEOPLE TO TRY OUT SOMETHING NEW ON THEIR OWN, SO HE DECIDED TO TRY THE SAME AND MAYBE CREATE SOMETHING THAT WOULD LOOK GOOD ON A RESUME. SO HE DECIDED TO TAKE A SEMESTER BREAK FROM LAW SCHOOL, SET OUT ON A WORLD TRIP AND STARTED THINKING OF WHAT KIND OF WORLD HE’D HAVE LOVED TO LIVE IN.
AS A LAW STUDENT, HE HAD EXPERIMENTED WITH SEVERAL VISUAL LEARNING TOOLS TO GET A BETTER GRASP OF HIS LAW LECTURES. WHILE STUDYING AT MURDOCH LAW SCHOOL, HE HAD WORKED ON A PERSONAL PROJECT TO CONVERT A COMPLICATED PROPERTY LAW CASE STUDY INTO AN ANIMATION VIDEO FOR HIS FRIENDS AND HIMSELF. THE RESULT FROM THAT EXPERIMENT WAS ASTONISHING – IT EVENTUALLY WENT VIRAL AND WAS VIEWED BY 75% OF HIS CLASSMATES. THE AVERAGE SCORE FOR PROPERTY LAW DURING THAT SEMESTER IMPROVED BY 15% AND HE WOULD ULTIMATELY WIN A SPOT TO BE A TUTOR THE FOLLOWING SEMESTER. THOUGH HE TURNED DOWN THE OFFER TO TUTOR AT COLLEGE, THE OUTCOME OF THAT EXPERIMENT HAD PROVOKED A THOUGHT PROCESS THAT ULTIMATELY LED TO THE BIRTH OF HAPPYBIRD. HE HAD JUST SEEN THE INHERENT POWER OF VISUAL LEARNING FIRST HAND.
AS A BIG FAN OF TECHNOLOGY AND ROBOTICS, HIS DREAM QUICKLY TURNED TO USING TECHNOLOGY, INCLUDING ROBOTS, TO BRINGING ABSTRACT CLASSROOM CONCEPTS TO LIFE. AROUND THE SAME TIME, HE WOULD FIND OUT THAT STATE GOVERNMENTS WERE FACING BUDGET SHORTFALLS AND THE COST OF BUYING TEXTBOOKS WAS SPIRALING OUT OF CONTROL. TEACHERS WERE ALSO UNDER MORE AND MORE PRESSURE FROM GOVERNMENTS TO CREATE VIBRANT, ENGAGING LESSONS FOR EVERY LEARNER IN THEIR CARE. GOVERNMENT EDUCATION DEPARTMENTS HAD BEGUN TO SUPPORT THE MOVE TO DIGITAL. FRANCE WAS HANDING OUT TABLETS IN THE CORREZE REGION WHILE JAPAN HAD BEGAN DISTRIBUTING TABLETS IN A PRIMARY SCHOOL UNDER A PILOT PROGRAM. MULTISENSORY AND MULTIDIMENSIONAL TEACHING METHODS WERE ALSO BECOMING A USEFUL LEARNING TOOL. YOUNG PEOPLE RESONATED WITH DIGITAL LEARNING TOOLS AND MULTIMEDIA AND BECAME QUICKLY BORED WITHOUT IT.
SO THE JOURNEY STARTED IN EARNEST. HE KNEW SOMETHING HAD TO BE DONE BUT WASN’T SURE WHAT TO MAKE OF THAT OR HOW TO GO ABOUT THAT. AFTER MONTHS OF BRAINSTORMING WITH FRIENDS AND COLLEAGUES, HE FINALLY HATCHED THE IDEA TO WORK ON A SIMPLIFIED TABLET AND SPECIAL PEN THAT AN AVERAGE YOUNG PERSON CAN AFFORD. HE FELT REPLACING HEAVY BACKPACKS WITH DIGITAL BACKPACKS WOULD NOT ONLY PUT AN END TO THE DEFORMING BACK PROBLEMS FACED BY MILLIONS OF YOUNG PEOPLE, BUT ALSO MAKE LEARNING MORE FUN, EFFECTIVE AND CHEAPER FOR THEM. JACKSON IS A BIG FAN OF THE AUSTRALIAN APOSTLEBIRD BECAUSE OF THEIR COMMUNAL LIFE STYLE. THE BIRDS ARE ALSO REFERRED TO AS THE HAPPY FAMILY. SO HE CHOSE THE NAME ‘HAPPYBIRD’
WHILE TRAVELLING, JACKSON HAD MET TOM IN LONDON. TOM GREW UP WITH TWO MAJOR PASSIONS, EXTREME SPORTS AND A FASCINATION FOR WHY PEOPLE LIKE WHAT THEY LIKE. HE THEN MERGED THE TWO INTO A CAREER THAT HAS TAKEN HIM AROUND THE WORLD OVER THE PAST 8 YEARS, DEVELOPING AND MARKETING BRANDS FOR MARKET LEADERS IN VARIOUS YOUTH MARKETS. IN THE SUMMER OF 2013, TOM DECIDED IT WAS TIME TO START HIS FIRST SOLO VENTURE AND HELPED LAUNCH HAPPYBIRD.
AND SO, HAPPYBIRD WAS BORN.
QUOTES WERE THEN SOUGHT OUT FROM THE WORLD’S LEADING TABLET MANUFACTURERS FOR LESS THAN THE COMPANIES’ MINIMUM ORDERS, WHICH WERE ALMOST ALL IMMEDIATELY REJECTED. A FEW WEEKS AFTERWARDS, JACKSON WOULD VISIT ONE OF THE FACTORIES HE HAD EARLIER EARMARKED. IT TURNED OUT THAT HE WASN’T A MATCH FOR THEM – THEY FELT HE LOOKED SO INEXPERIENCED AND YOUNG TO BE A VALUABLE PARTNER. AFTER 3 OTHER UNSUCCESSFUL TRIPS, HE FINALLY FOUND A SPONSOR OF THE CONSUMER ELECTRONICS SHOW IN LAS VEGAS THAT WAS LOOKING AT BREAKING INTO THE MORE SIMPLIFIED TABLET MARKET.
IT WAS A BRILLIANT FIRST MEETING. THEY LOVED THE IDEA BEHIND HAPPYBIRD, BELIEVING IT WAS A GOOD BUSINESS FIT. HOWEVER, BECAUSE THEY ARE A PUBLIC LISTED COMPANY, THEY FELT THAT THE HAPPYBIRD TEAM MIGHT POSSESS THE INABILITY TO SUSTAIN A SCALE THAT COULD MATCH THEIR SIZE. AFTER A FEW ROUNDS OF FURTHER DISCUSSION, THEY WERE CONVINCED WITH THE POTENTIAL AND FINALLY OFFERED TO BUILD THE FIRST SET OF HAPPYBIRD.
AND SO, THE STORY CONTINUES…
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